Fall fashion commentary part deux

Ok, I don’t really know what happened to Guess. I used to freaking love their stuff. Reagan and I would go to their store in Roosevelt Field mall when we were first dating, and spend like 2 hours in there. There was actually one girl who worked there, that asked where Reagan was, one time, when I went to the store without Reagan. Lately however, it has been a different story. Don’t get me wrong, their jeans are still top notch, in my book. Their shirts and women’s wear, however, not so top notch these days. It looks very similar to the stuff that you would find in one of the knock off shops in Spanish Harlem, or on St. Nicholas above 175th street. Anyway, the point of this post is to address the magazine ad, more so than the direction that the brand has taken. So check out this ad. Not much different than any of the Guess ads for the past 5 years, or so, right? Blonde girl with huge hair and tons of mascara, chilling out in the desert somewhere. In this particular one, she is sans shirt. A little racy, but still in line with the whole “Guess image,” if there is such a thing. The real kicker is the dude in the picture. Or rather, what he appears to be ogling. He isn’t admiring her heels or the bootyshorts. What is even better is the expression on his face. You could almost use this picture for one of those “fill in the caption” contests. What is going though this dudes little male-model mind? “Yeeeeeeaaaaaahhhhhh, that’s right baby, you look at the camera, I’m just going to keep staring at your chest, to make sure these don’t go anywhere.”